The Instagram Strategy

Social media has been valuable in building trust with our audience, attracting potential talent, and increasing traffic to our new website: jackhenry.com.

Through our rebrand announcement and activations, Jack Henry™ used Instagram to increase visibility and engagement while showcasing our brand story in ways that are both relatable and humanizing. This channel allows us to easily interact with our community and build relationships as we share employee activities, events, and our fintech expertise. Jack Henry’s social media focuses on success stories, thought leadership, employee spotlights, and more as we continue to highlight our connection to people and financial institutions.

Nine-square Design for Launch Day

On our rebrand announcement day, we went live with our Instagram page featuring a nine-square post format. The nine images formed a grid to create one larger image for a fun visual impact. Each post also stood on its own when selected with specific post content and message.